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BBA
BUSINESS ENVIRONMENT
by Ms. B. SANTHAVATHANI, Ms. R. ESTHER MARTINA
₹190In stock
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- ISBN
- 978-81-985591-5-9
- University
- University of Madras
- Course
- BBA
- Semester
- V
- Pages
- 140
Book information
Business Environment provides a comprehensive understanding of the internal and external factors that influence business organizations. The book covers economic, political, legal, social, technological, and global business environments, along with their impact on business decisions and strategies. Designed for students, educators, and management professionals, it offers practical insights into navigating the dynamic and evolving world of business.
Written by
MB
Ms. B. SANTHAVATHANI
MR
Ms. R. ESTHER MARTINA
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